At Rotman, we believe that the mindsets and practices behind great design can also be applied to the breakthrough growth of enterprises and institutions. In essence, Business Design blends design methodologies and business acumen to create a process that helps identify broader opportunities, create new ideas and accelerate market success.
Challenge: March 24, 2012
THE ROTMAN DESIGN CHALLENGE IS THE ONLY STUDENT RUN COMPETITION INCORPORATING BUSINESS & DESIGN CONCEPTS IN NORTH AMERICA. IN 2012 WE ARE TACKLING ANOTHER DIMENSION: SOCIAL INNOVATION. OUR GOAL FOR OUR NEXT CHALLENGE IS TO CONCEPTUALIZE HOW TO MAXIMIZE BUSINESS VALUE THROUGH SOCIAL INNOVATION TO BRING ABOUT RESULTS AND CHANGE THAT NOT ONLY PROVIDES VALUE BUT IS ALSO TRANSFORMATIVE FOR SOCIETY.
Sponsors
 TD Bank Group (Lead Sponsor) |
 Michael Lee-Chin Family Institute for Corporate Citizenship |
 Rotman School of Management |
 Rotman Business Design Club |
 University of Toronto |
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